Women's Sales Institute
For professional women, by professional women
Women's Sales Institute
For professional women, by professional women
A structured 12-week pathway that builds the commercial skills employers are hiring for right now.
Not open enrolment — every application is reviewed individually.
12 weeks. Structured learning, live coaching and deliberate practice, built to turn ambitious professional women into capable, in-demand remote sales professionals.
Most sales training teaches scripts. We teach the capability underneath: how to communicate value, read a buyer, negotiate with confidence, and operate like a professional inside a business.
Remote sales is just the fastest way in. The capability itself is what compounds across a career.
Graduates who are genuinely competent and in demand, evidenced by a proof-of-work portfolio, not just a certificate, and backed by a high-quality community of professional women who've done this journey too.
Employment, a specific income, or placement within a set timeframe. Outcomes depend on the standard being met, and on the effort a student puts in to meet it.
Technical skill makes you competent. Commercial skill, the ability to communicate value, build trust and influence outcomes, makes you indispensable.
We're not preparing you for one job. We're building a set of capabilities that travel with you across industries, roles and stages of life.
This is not a quick tactic. It's an investment in how you're perceived, valued and compensated for the rest of your career.
Five stages, each building on the last, take you from professional foundations to a placement-ready portfolio of assessed work.
Before the sales skill, the professional standard. This phase builds the presence, communication and discipline that everything after it depends on.
How businesses create value, how buyers decide, how deals actually move: the judgement that separates someone reciting a script from someone a business trusts with revenue.
Practical setter and closer capability, developed through deliberate practice and coaching, not theory, and assessed in a portfolio of work rather than just a certificate.
How to function inside a business: process, pipeline, accountability, communication. The standards that determine whether a graduate lasts past month one.
Converting demonstrated capability into interviews and opportunities, supported by WSI's employer network.
Admission to Women's Sales Institute isn't determined by profession, background or job title. Every applicant is assessed on coachability, ownership, readiness and willingness to meet our standards, because our name, and the trust employers place in our graduates, depends on who we put forward.
This isn't the right fit if you're looking for:
If that's not you, we'd like to hear from you.
10 years building commercial experience across institutional finance, enterprise sales, high-ticket sales and hyper-growth startups, across four completely different sales environments.
NatWest Markets → JPMorgan. Started in FX sales, moved into B2B payments with high-growth tech companies, promoted from Analyst to Associate.
High-ticket remote sales. Closed $6M+ across B2B and B2C offers, promoted into sales management as a top-performing closer.
Whop. Led partnerships across MENA and the UK, closing $25M+ in gross transaction volume (GTV) in around six months.
Most sales coaches have only sold in one environment. Naya's spans four, each with a different buyer, sales cycle and communication style, which is exactly what she now teaches: not a script, but how businesses create value, how trust is built, and how to think commercially.
A record of outcomes from women who've completed the programme.
Naya is an exceptional coach and leader. Training with her through the Women Sales Institute truly elevated how I show up in sales conversations. She makes concepts clear and easy to apply, and generously invests her time and support in her students. Through her guidance, I’ve learned to build trust, lead conversations with confidence, and navigate situations with clarity. I would recommend her training to any professional woman looking to grow both her skills and confidence in sales. And if you need proof that it works, I’m thrilled to share that I just landed a sales role with a high-ticket coaching company. I truly credit that success to the foundation Naya helped me build.
It was a pleasure having Naya as a mentor at the Women Sales Institute. She is a wonderful trainer and guide who truly cares for her students. The high ticket sales training was very thorough and shaped us both personally and professionally. Naya is very competent at what she does and I highly recommend her as she would be a strong asset to any team.
I worked with Naya as a client in the Women’s Sales Institute, which I joined last year, and the experience exceeded my expectations.
Naya’s training is high-calibre and deeply thoughtful. She taught me how to truly understand people, communicate with intention, and approach sales with clarity and confidence, in a way that felt authentic rather than scripted. Her coaching goes far beyond surface-level techniques and is rooted in emotional intelligence, self-awareness, and strong commercial fundamentals.
Within six weeks of joining, I landed a high ticket closer role, and later secured a second role alongside completing my MBA. Naya held a high standard while being incredibly supportive throughout the process, which made a real difference in my growth.
She is an exceptional sales professional and coach, and I’m extremely grateful for the impact her mentorship has had on my confidence and capability. I would highly recommend working with her to anyone looking for premium, results-driven sales training!
Exactly 51 days after I started the program, I landed my first role as a setter, with the expectation of becoming a closer within the next couple months. The offer is so perfectly aligned with my professional background and my recent experience in the job market, it almost feels too good to be true. I just finished up my first meeting with the sales team and I’m so excited to hit the ground running!! 😄
Thanks to Naya’s guidance and her trust in me, I landed my very first closer role in the high-ticket space — in less than two weeks. The offer aligns so well with me, and the team is genuinely kind and supportive.
Since then, I’ve quit my 9-5 and moved back to France to work all over Europe during summer, something I dreamed of but couldn’t picture making happen so soon. Being able to work remotely, on something that feels aligned, is such a big shift.
Hi ladies! For those of you who I haven’t met yet my name is Alexa. I joined WSI in June. I landed my first closer role in Aug!! And unfortunately I had to step away to help my mom. I’ve been back to work since mid Oct and I’m so happy to share that I’ve been having really excellent results. For the last two weeks of Oct I closed $108k in rev. And so far $141k in rev for Nov. I’ve maintained a 50% close rate. And I’ve managed to stay in the top three closers each week.
Verified LinkedIn recommendations and posts from our private student community.
Women's Sales Institute is open to any ambitious professional woman looking for more commercial capability and career optionality. The roles below are simply examples of women we've already trained, not a limit on who belongs here.
If you're ambitious, hardworking and looking for more freedom and optionality without sacrificing your standards, you're in the right place.
Submit your application through a short form.
A short call to understand your goals and fit.
Complete the Women's Sales Institute curriculum.
Meet hiring partners looking for talent like you.
Naya's conversation on how to sell to anyone, and why commercial skill is the most under-taught asset in a career.
No. Some students are switching industries completely, others are adding a commercial skill set to what they already do. What matters is whether you're ambitious, coachable and ready to invest in yourself, not your job title.
No programme can honestly guarantee employment, an income level or placement within a set timeframe, since outcomes also depend on the effort a student puts in. What we do guarantee is the standard: a structured pathway to becoming genuinely competent and in demand in remote sales, with a proof-of-work portfolio to show for it. Our employer network means graduates who meet that standard are introduced directly to hiring companies.
12 weeks, with two live coaching sessions a week plus a structured curriculum you work through alongside it. Graduation is based on meeting the programme's competency standard, not just attending. Most students treat it as a part-time commitment alongside their existing job.
Four steps: apply, a short call with us to check fit, the 12-week programme itself, then introductions to hiring partners looking for talent like you.
Yes. We're not built for volume. We accept women we believe are genuinely ready to succeed, because our name and our placement relationships depend on it.
Apply now to see if Women's Sales Institute is the right fit for you.
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